Autohome

Concept development, scriptwriting, and full video production for the Autohome Airtop360 commercial. Autohome enables camping anywhere with its innovative rooftop tents. The video tells this experience through the eyes of a young girl, whose innocence and curiosity convey that home is not a fixed place, but where love and sharing happen—whether under a starry sky or in an improvised corner of the world.

DELIVERABLES

Social and Web Campaign Video

CREDITS

Production: Wider

Creative Direction & Copy: Luca Calizzano

Director: Alessandro Chiarle

DOP: Arturo Brunetti

1AC: Luca Giraudo

2AC: Samuel Rosso

Ph: Lorenzo Refrigeri

Starring: Vanni Oddera, Alma Oddera